ARTERY GALLERY SHOWS

Gallery Show Team

You will be working the following coordinators and managers to help ensure your show is a success.

•  The Artery Publicity Coordinator (PC) publicizes your show to various local and surrounding area art related outlets.

•  The Manager (M) will help you with any questions you have regarding organizing and setting up your show.

•  The Display Coordinator (DC) gives artists having shows first preference on pedestals and other props.

•  The Webmaster (W) Puts a teaser on website for your show on the front page of The Artery website and uploads your show onto the gallery exhibitions page with the artists’ name, title of artwork, prices and images. Your show is transferred to the former gallery exhibitions page at the end of your show.

Publicity Coordinator             
Fay Grundvig      
faygrundvig@gmail.com

Managers                                      
Brigitte Chertok & Cindy Nelson         artery@att.net


Display Coordinator                
Marjan Kluepfel                                                  marjank@sbcglobal.net

Webmaster   
Linnea Wong  
arteryweb@gmail.com

Policies and Commitments

The Artery gallery uses more than 1/3 of the Artery floor space, and is used for shows approximately 10 months of the year.  Member shows enhance the individuality of the artist and encourage new directions or more depth in development of ideas. Shows help to bring additional people into the store. Having a gallery links us with the surrounding artistic community. We believe it is a privilege to offer shows to our members and with that comes certain obligations each show artist has when having a show.

The Artery’s part

We encourage artists to use the show as an opportunity to develop new work. Artists are not limited to their “regular media” (ie media that the artist was juried into The Artery) for gallery show–work can be in any medium. The show can be a solo show, with another member(s) and/or guest artist(s). In general, we encourage including guest artists* to further our reach of potential customers.

*It is your responsibility to be sure every guest artist completes and returns an Artery Guest Artist Contract (see attached). It is also your responsibility to input their show inventory into our Point of Sale (instructions included). Please return a completed Guest Artist Contract to the Manager.

The commission paid to The Artery for works sold in a gallery show is less than regular store commission–15% for members, 50% for an invited guest artist.

The Artery will make use of our email marketing newsletter to send show announcements, complete with color images and pertinent details to our customer list. Your show information will also be posted on The Artery’s website. Please plan ahead to submit all information and materials for your show per the required timelines and to the proper coordinators. Please also cc submitted information to The Artery’s email address: artery@att.net. 

The Artist’s part

In return for this commitment of manpower, resources, and gallery space, the artist has a number of obligations when having a gallery show.

Once you have been accepted for a gallery show, please remember you have made a commitment to The Artery. If, within at least 4 months in advance of your show date, you cannot follow through with your show, you are required to find a suitable replacement. Please report any change to management immediately. If you fail to cover your gallery show with a suitable replacement, you may be penalized with a longer wait time than the usual 2 years to apply for another gallery show.

  • Prepare a body of work that is of exhibition quality, new, for sale, and professionally presented. The Manager can help with suggestions as to how many pieces, with presentation, or other problems.
    A dimensioned diagram of the wall space will be provided.         Discuss needs for pedestals, etc., with Display Coordinator prior to the Display Day.  

  • Design and pay for printing and  distributing post or show cards to your friends, family and collectors. Be sure to leave additional postcards on the front counter and on the community board/door at the back of the gallery.

  • Provide the Publicity Coordinator, Manager, Display Coordinator and Webmaster with show information, per the specified timeline:

    Two Months before show


  • You will need to have a show title and be prepared to photograph all your work (and work of others in your show)for your show. You will need to prepare a bio and/or artist statement (this includes other members and guest artists sharing your show).

    One month before show


  • The Publicity Coordinator will send guidelines approximately one month before your show. The Press Release will happen mid-month before the show and will consist of a concise announcement using one or two of your images. PC will send your image to the Artabout publisher. She will send the press release and photos to the webmaster. She will also send our customer newsletter email out a few days prior to the show opening. Multiple images and additional information may be used for this announcement.

  • Photos must be submitted as jpegs, at least 600 KB but under 1 MB.          

A few days before
Installation Day

(first week of the month)

Prepare the following items for the Gallery (do not wait until Installation Day)

  1. Title of your show, either on paper or vinyl, that will be attached to wall

  2. A typed artist’s statement, resume and/or bio to post on the wall/pedestal
                 

  3. Name cards/labels to attach to the wall/pedestal for each piece, incl. price                                   

Be sure to mark any pedestals with a Post-it note and let the Display Coordinator know you will be needing these for your show. You must do this BEFORE display day. Please do not remove the pedestals from the displays. Arrange with management if you’d like to paint some of the pedestals. If you plan to paint the walls, contact management for the best time.

Several days before your
show opening

(first Friday on the month)


Email the following to PC and W:

  1. Title of the show
  

  2. Names and email addresses of those in the show
        

  3. Images of the ALL work in the show, including other members’ and guest artists’. Please send JPEGS only and label each photo with the name of the piece
    

  4. Price list (label each piece with the same name as you attached to the JPEGS)

  5. Artist statement
   

  6. Any pertinent information about the art (Name of Art, by name of artist, media, size of piece and price.


  7. Entertainment, if any (PC only)

Finish Installation

(Wednesday - Thursday)

  1. Start inputting all show inventory into the POS (see attached for instructions on how to input for a Gallery show, and how to input inventory for a Guest Artist). A manager can help you if you have any questions. Be sure to enter the inventory items for your show in your “gallery vendor” space in the computer program and not in your regular vendor space. By entering inventory items in your gallery vendor space you are guaranteed the 15% commission rate vs. the regular vendor’s 27% commission rate.   

  2. Print bar coded labels and attach to the desk copy price list. INCLUDE A REMINDER THAT SOLD WORK STAYS IN GALLERY UNTIL END OF SHOW unless you are willing to let them go earlier under specific situations. For example, someone passing through town might not be willing to come back at the end of the show, or you may get permission from the management  to have a few smaller items available to take when purchased. In general, however, the policy is to keep the show intact throughout the duration.

                           

  3. Make adjustments in track lighting as needed

Day of your reception

(2nd Friday)

Provide a non-alcoholic drink (preferably colorless), cups and napkins for 100+ guests. Please use good judgment on food snacks that will not stain or make a mess on textiles and carpets. Receptions will be held on 2nd Friday from 6:00-9:00 pm. Please be sure to arrive by 5:30 to help set up.

Please note: We no longer serve wine (permits are only available to non profit organizations).

End of Show

(First Tuesday of following month)

  • Remove work from gallery the Tuesday morning after your show. Be sure to wrap the items (except for framed work) write the buyer’s name, phone number, and the day you called the customer to let them know it is ready to be picked up. Store it on shelves in 207. If you cannot call the customer, confirm that someone else has called them. Leave desk copy until all work is picked up. The desk copy remains at The Artery for our records. Do not take it home)

  • It is your job to leave the gallery pristine as it should have been left for you. Spackle, paint, etc. (If you have painted another color, you are obligated to repaint to original gallery white.)

  • Confer with display committee regarding space for remaining show pieces in the store. Only work of your regular accepted medium can go into the store after your show.

ENTERING GALLERY AND GUEST ARTIST SALES INVENTORY

First log into the computer as you would for adding your regular sales inventory:

  • LOG IN WITH YOUR 3-DIGIT VENDOR CODE, MAKING SURE YOU ARE IN THE MAIN MENU

  • CLICK #2 (INVENTORY AND PRICING)

  • CLICK #1 (INVENTORY RECORDS)

  • CLICK # 1 (ITEM RECORDS)

The screen will show all member’s vendor items and codes, at this point you are in the gallery’s entire vendor page.

Next, enter your FIVE DIGIT GALLERY VENDOR CODE at the top of the screen to access your own gallery vendor page. This five-digit code will be GA followed by your regular 3 digit vendor code. If you do not have a gallery code set up, please ask a manager for assistance. For example, for a vendor code ART, the gallery vendor code is GAART. Do not press enter after typing your 5 digit vendor code. Press the F3 key at the top of the keyboard to start adding new records.

IMPORTANT: You must re-enter your gallery vendor code (the 5 digit code that begins with GA) on for each inventory item. After entering your 5 digit vendor code, the item code # will automatically be generated in numerical order with the next item # or you may click in the code box and type in your own code.

IMPORTANT! The next line is “Item description”. You MUST type in the word Gallery before the item description on each new item description. This will allow members to know that the work was sold through the gallery and is therefore not a returnable item.

ENTERING GUEST ARTIST INVENTORY

You will also need to input your guest artists inventory into the computer. The vendor code for guest artists is GST. The process is the same as entering your gallery sales except instead of entering your gallery code, enter GST.

Stay logged on under your regular vendor code.

  • Go back to MAIN MENU

  • CLICK #2 (INVENTORY AND PRICING)

  • CLICK #1 (INVENTORY RECORDS)

  • CLICK # 1 (ITEM RECORDS)

The screen will show all member’s vendor items and codes, at this point you are in the gallery’s entire vendor page.

Next, enter GST VENDOR CODE at the top of the screen to access the GST vendor page. Press the F3 key at the top of the keyboard to start adding new records. In the description, enter the guest artist’s initials first and then the name of their piece. Be sure to enter the price and the quantity. The % is 50% and automatically entered. IMPORTANT: You must re-enter GST for the vendor code each time before entering a new item. The item code # will automatically be generated in numerical order with the next item #. Remember to enter the guest artist’s initials in the description, each time, before the item’s description. This is so we can be sure the correct artist is getting credit for the piece sold.

Ask for help from a manager or another member if you need it.